Moscow, 7 October 2022 – X5 Group has expanded its partnership with SberMarket, an online e-grocery and delivery service, to offer deliveries from its online hypermarket Vprok.ru. At the outset, delivery from Vprok.ru will be available to Moscow residents and will later launch in St Petersburg.
Customers can place an order from Vprok.ru on the SberMarket website or mobile app and choose a convenient delivery time. With over 60,000 items to choose from, the online hypermarket offers customers private label products, groceries, children’s products, cosmetics, hygiene products, household chemicals and goods, and much more. Orders will be fulfilled by Vprok.ru employees at the online hypermarket’s dedicated dark stores for delivery by SberMarket.
Through this partnership, Vprok.ru will expand customer access to its scheduled delivery service and grow its online business, while SberMarket will broaden the selection of stores available on its platform and offer its customers more items at bargain prices.
Larisa Romanovskaya, Managing Director at Х5 Digital, commented:
“We have continued to expand our partnerships with the market’s leading aggregators to offer our customers a variety of digital channels that ensure a smooth shopping experience. Now, in addition to using the Vprok.ru website and app, our customers can rely on our partner SberMarket to stock up on products without paying extra, while enjoying a wide product range. While staying within the digital system they are familiar with, customers can benefit from seamless access to express delivery from X5 stores, as well as scheduled delivery of large orders from Vprok.ru dark stores.”
Sergey Katasonov, Business Development Director at SberMarket, commented:
“Offering delivery from Vprok.ru is another milestone for our scheduled delivery service, which accounts for over 70% of orders we receive. The online hypermarket boasts a wide product range featuring in-demand and attractively priced items, including private label products, which are extremely popular among SberMarket customers. Now, our customers will be able to find even more of their favourite products at bargain prices.”
X5 Group announced the start of its partnership with SberMarket in August 2022. Scheduled delivery is one of the focus areas for SberMarket. Express delivery from X5’s Pyaterochka and Perekrestok stores via SberMarket is already available in 65 Russian cities, with the online delivery service currently covering more than 2,700 stores.