​​​​​​​​​History​

X5 is a large and sustainable business with a track record of more than 20 years in the market, which originates from an entrepreneurial initiative to build a modern Russian retailer committed to global best practices. Today, it is a business that fosters its entrepreneurial nature and drives growth in the retail sector.

It is a client-focused business creating value for customers, which in turn increases value for shareholders, employees and partners.

1995

  • Perekrestok is founded by Alfa Group.
  • The first Perekrestok store opens in Moscow.

1996

  • Perekrestok is the first Russian company to become a member of the Food Business Forum, an international association of food product manufacturers and the world's largest retail chains.

1997

  • X5 opens new stores in Teply Stan, Otradnoye, Severnoye Butovo and Zhulebino districts of Moscow. Perekrestok's product mix quadrupled to hit 10,000 SKUs, daily customer traffic is at least 27,000 people.

1998

  • Perekrestok store count reaches 20 stores.
  • Perekrestok is the first Russian retailer to open its own distribution centre.

1999

  • Pyaterochka retail chain is founded.
  • Pyaterochka opens the first store in St Petersburg.

2000

  • Pyaterochka opens an in-house professional training and development centre.
  • Pyaterochka store count in St. Petersburg reaches 17 in January 2000.

2001

  • Pyaterochka enters the Moscow market.
  • Pyaterochka kicks off construction of an office and logistics centre of around 30,000 sq m (the largest in the North-West of Russia), which helped the retailer to cut logistics expenses by over 30% and reduce used space twofold.

2002

  • Perekrestok opens its first hypermarket.
  • Perekrestok starts expansion into Russia's regions.
  • Pyaterochka starts developing its franchise network.
  • First private labels are introduced.

2003

  • Templeton Investments acquires a 7.7% stake in Perekrestok.
  • Perekrestok store count reaches 75 stores.
  • Perekrestok acquires the SPAR retail chain.
  • Pyaterochka opens the largest distribution centre in the North-West of Russia.

2004

  • Perekrestok acquires the 365 retail chain in Yaroslavl.
  • Pyaterochka enters Ukraine's and Kazakhstan's markets.
  • Perekrestok and Pyaterochka store counts reach 90 and 100 stores in Moscow and St Petersburg, respectively.

2005

  • Pyaterochka completes an IPO on the London Stock Exchange.
  • Pyaterochka acquires Kopeyka's 18 stores in St Petersburg and 25 stores in Moscow.
  • Perekrestok takes over the Dalport supermarket chain in St Petersburg and Krasnodar, while its acquisition of four SPAR stores in Kiev (Ukraine) paves the way to the Ukrainian market.

2006

  • Perekrestok merges with Pyaterochka.
  • The combined company changes its name to X5 Retail Group N.V.
  • The total store count exceeds 600.

2007

  • X5 places a RUB 34 bn bond issue.
  • The first Pyaterochka store opens in the Nizhny Novgorod Region.
  • X5 acquires Korzinka, a Lipetsk retail chain, as well as the Strana Gerkulesiya chain operating in the Moscow and Tver Regions.
  • X5 enters the Urals market.
  • X5 wins the Retail Grand Prix Award.
  • X5's total store count exceeds 800.

2008

  • X5 acquires the Karusel hypermarket chain (23 operating stores and 3 stores under construction).
  • X5 enters the markets of the Republic of Bashkortostan, Rostov-on-Don, the Perm Territory, and of the Ivanovo, Kostroma, Saratov and Rostov Regions.
  • X5 and the A5 pharmacy chain enter into a partnership agreement.
  • X5 wins the Retail Company of the Year award and is ranked first in the Best Retail Chain 2007 rating.
  • X5's total store count exceeds 1.1 thousand.

2009

  • X5 acquires the Paterson supermarket chain.
  • X5 opens Karusel hypermarkets in Moscow.
  • The first Perekrestok supermarket opens in Tumen.
  • X5 opens Green Perekrestok, its first premium-class supermarket.
  • X5 is awarded the Company of the Year 2009 title in the Retail Chain category.
  • Pyaterochka is named Russia's Number One Brand in the Retail Chain category.
  • X5 opens its first non-food countrywide distribution centre in the Moscow Region.
  • X5's total store count exceeds 1.3 thousand.

2010

  • X5 acquires the Kopeyka discounter chain.
  • X5 successfully acquires the Ostrov retail chain.
  • The first Pyaterochka store opens in the Tambov Region.
  • Pyaterochka opens its 1,000th store in Russia.
  • X5's total store count exceeds 2.4 thousand.

2011

  • X5 enters the markets of the Bryansk, Ivanovo and Smolensk Regions, as well as of the Republic of Karelia.
  • X5 acquires a 8.45% stake in the A5 pharmacy chain.
  • The first Perekrestok store opens in the Kaluga Region.
  • The first Karusel hypermarket comes on-stream in the Orenburg Region.
  • X5's total store count exceeds 3 thousand.

2012

  • Pyaterochka opens its first stores in the Kirov and Vologda Regions, as well as in the Republic of Bashkortostan.
  • Perekrestok launches its first stores in the Perm Territory, Surgut and Astrakhan.
  • X5 opens Karusel hypermarkets in Tambov and Smolensk.
  • X5 launches the E5.RU online store.
  • X5 launches its Store of the Future project in partnership with RUSNANO and RTI Systems.
  • X5's total store count exceeds 3.8 thousand.

2013

  • The Karusel hypermarket chain enters the markets of the Mari El Republic and Tula Region.
  • The first Perekrestok store opens in the Tula Region.
  • X5 enters into a partnership agreement with the Tumen Region.
  • X5 is rated first in Greenpeace's Green Supermarket ranking.
  • X5's total store count exceeds 4.5 thousand.

2014

  • X5 acquires a 100% stake in Agrotorg-Samara.
  • X5 enters into partnership agreements with the governments of the Chelyabinsk and Leningrad Regions, as well as of the Republic of Tatarstan.
  • Pyaterochka enters the markets of the Volgograd Region and Sochi.
  • Voentorg and X5 open the first Voentorg-Pyaterochka co-branded stores.
  • Perekrestok wins the Customer Focus Award.
  • X5's total store count exceeds 5.4 thousand.

2015

  • X5's total store count exceeds 6,000.
  • X5 acquires 27 stores owned by the Nash and Gurman retail chains in the Republics of Mari El and Chuvashia.
  • X5 takes over 100 stores owned by the SoseDDushka retail chain in Orenburg and the Orenburg Region.
  • X5 acquires 104 stores owned by the Rosinka Group in the Orel, Voronezh, Lipetsk, Kursk and Tambov Regions.
  • X5 acquires a 100% stake in SPAR Retail.
  • Moody’s upgrades X5's credit rating to "Ba3".
  • X5 launches a pilot project to support families in need through the food banking technology.
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